Hello? This one’s for you. This year, Allô mon Coco is celebrating its 25th anniversary, and we’re calling on you to celebrate with us!
For 25 years, breakfast and brunch at Allô mon Coco have been all about coming together, generous plates and unforgettable moments. To mark this milestone, we wanted a celebration that feels just like us: generous, colourful and, above all, bubbly.
What’s on the menu? A huge anniversary contest with 25 weeks of free brunch up for grabs, plus a surprise activation on the streets of Montreal where Allô mon Coco quite literally called people to celebrate.
A lot has happened around our tables over the past 25 years.
Sunday brunches with family, get-togethers with friends, first dates, celebrations, coffees that turn into hours-long conversations… and probably a few morning-after brunches, too.
Because to us, brunch is about so much more than what’s on your plate. It’s a chance to get together, take a break from the everyday and share something delicious with the people you love.
That’s the spirit of an Allô mon Coco bubbly brunch: a lively, generous experience filled with good vibes. And for our 25th anniversary, we wanted to make the celebration sparkle even brighter.
A 25th anniversary calls for a prize worthy of the occasion.
From August 1 to September 30, 2026, Allô mon Coco is inviting guests to enter its big anniversary contest for a chance to win 25 weeks of free brunch.
To enter, we want you to take a trip down memory lane and revisit the moments that have shaped our story together. An unforgettable brunch with your crew? A family tradition that’s been going strong for years? A spontaneous visit that turned into one of your favourite memories?
Tell us about your favourite memory at Allô mon Coco on our contest page for your chance to win.
Want an extra chance to win? Share a photo or video of your memory on Facebook or Instagram, tag @allomoncoco and use the hashtag #25ansAllomonCoco.
→ Enter the contest for your chance to win 25 weeks of free brunch!
To celebrate 25 years of bubbly brunches, we couldn’t just wait for the party to come to us. So, for one day, Allô mon Coco called on Montrealers to celebrate. Literally.
In collaboration with Affichage Sauvage and Absolu, a phone was installed at the corner of Fairmount and Saint-Laurent.
Then, it started ringing.
No text. No notification. Just a real yellow phone ringing in the middle of the city.
All that was left to find out was who would be curious enough to pick up.
Passersby who answered the call were in for a surprise: a free Allô mon Coco smoothie to add a little extra sparkle to their day.
One ring, one “Hello?” and one unexpected treat. It was a simple way to bring our name to life and remind Montrealers that, even after 25 years, we’re as excited as ever to celebrate with them.
Some people walked right by. Others stopped to take a look. And then there were those who simply couldn’t resist a ringing phone in the middle of Montreal.
Would you have picked up?
Relive the day with us and see what happened when Montrealers answered the call.
▶ Watch the video: Allô mon Coco Is Calling You to Celebrate!
For 25 years, you’ve been at the heart of the Allô mon Coco story. You’ve brunched with us, celebrated with us and created thousands of memories around our tables.
And while this anniversary is a celebration of how far we’ve come, it’s even more about all the moments we still have ahead of us.
Whether you’re picking up a ringing phone in the middle of Montreal, sharing your favourite Allô mon Coco memory or simply getting together with your crew for a bubbly brunch, one thing is certain: this year, Allô mon Coco is calling you to celebrate.
And if you answer the call, the celebration could last for 25 whole weeks…
The Allô mon Coco 25th anniversary contest runs from August 1 to September 30, 2026. Visit the official contest page for full contest details, rules and regulations.
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